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KMID : 0858820230400030001
Journal of Korean Society for Health Education and Promotion
2023 Volume.40 No. 3 p.1 ~ p.12
Impact of health information use behavior and social media type on e-Health literacy
Roh Hyun-Seung

Sohn Ae-Ree
Abstract
Objectives: This study explored the impact of health information use behavior on e-Health literacy, based on users¡¯social media type.

Methods: A cross-sectional explanatory study involving frequency analysis, descriptive statistics, correlation analysis, and hierarchical regression analysis using SPSS (version 25.0) was conducted with 799 adults aged between 20 and 60 living in South Korea.

Results: The behaviors of obtaining information from social media to share, providing information on social media to share, and providing information on social media to make connections were associated with increased e-Health literacy, while obtaining information from social media to make connections had no significant effect on e-Health literacy.

Conclusion: The findings imply that the promotion of e-Health literacy requires strategic social media selection and access based on health information use behaviors.
KEYWORD
social media, consumer health information, e-Health literacy
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